Xen's Marketing Gap: Lack of Clear Investment Messaging

The primary challenge associated with Xen appears to be a lack of understanding among some holders regarding the fundamentals of the token. During a Xen meetup, an activity involved asking participants to 'sell' Xen, but many preferred to skip. One speaker mentioned that Xen is a burn token, thus implying its price would increase, though they did not grasp the underlying principle. Another described Xen as a DeFi token aimed at defiant investors. When it was my turn, I chose to skip. This situation suggests that Xen lacks a simple, memorable slogan or core message akin to McDonald's 'I'm lovin' it,' which could effectively communicate its value proposition. The question arises: what compelling, straightforward investment message does Xen have to attract new or current investors?